Cookie Policy
Last updated: 17 July 2026
This Cookie Policy explains how SyncBuilder uses cookies and similar technologies (such as your browser's local storage) on syncbuilder.com, what we use them for, and how you can control them. It should be read together with our Privacy Policy.
Cookies and storage we use
| Name | Provider | Category | Purpose | Duration |
|---|---|---|---|---|
| sb_consent | SyncBuilder | Strictly necessary | Remembers your cookie-consent choice so we do not ask again. | Persistent |
| sb_locale | SyncBuilder | Strictly necessary | Remembers your preferred language. | Persistent |
| sb_webhook_bin | SyncBuilder | Strictly necessary | Stores your temporary session for the Toolbox webhook tester. | Until cleared |
| — | Plausible | Analytics | Privacy-friendly, aggregated visitor statistics. Sets no cookies and collects no personal data. | — |
| _ga, _ga_* | Google Analytics | Analytics | Distinguishes visitors and measures how the site is used. Set only after you accept analytics cookies. | 2 years |
| _gcl_au | Google Ads | Advertising | Measures ad conversions and campaign performance. Set only after you accept advertising cookies. | 90 days |
What are cookies?
Cookies are small text files a website stores on your device. We also use your browser's local storage, which works in a similar way. In this policy we refer to both simply as cookies.
Some cookies are strictly necessary for the site to work; others are optional and are only used with your consent.
The categories we use
Strictly necessary — remember your language and cookie choice and power in-browser tools. These are always active and store no personal data on our servers.
Analytics — help us understand how the site is used so we can improve it. We use Plausible (cookieless, no personal data, always on) and Google Analytics 4 (cookies, only after your consent).
Advertising — used to measure the results of our advertising campaigns. Only active after you accept advertising cookies.
Consent and Google Consent Mode
When you first visit, analytics and advertising cookies are switched off by default. Using Google Consent Mode v2, Google's tags stay in a cookieless mode until you accept.
Plausible is cookieless and privacy-friendly, so it runs without setting cookies or collecting personal data.
Managing your consent
You can accept or decline optional cookies in the banner shown on your first visit. To change your choice later, clear this site's cookies and local storage in your browser and reload the page — the banner will appear again.
You can also block or delete cookies in your browser settings. Blocking strictly necessary items may affect how the site works.
Third parties
Analytics and advertising cookies are set by Google (Google Analytics and Google Ads). Their use of data is governed by Google's Privacy Policy at policies.google.com/privacy. Plausible's privacy information is available at plausible.io/privacy.
Changes to this policy
We may update this Cookie Policy from time to time. The date at the top shows when it was last changed.
Questions about cookies? Contact us at info@syncbuilder.com.